PUESTO: Analista de Marketing Digital

 In Empleos

DEPARTAMENTO: Marketing

MISIÓN

Crear, medir y desarrollar la  estrategia de marketing digital de las marcas de la compañía, de acuerdo con prácticas y objetivos corporativos, a fin de generar una ventaja competitiva en los segmentos B2B y B2C.

REQUISITOS MÍNIMOS

EDUCACIÓN: Universitario de las carreras de Lic. En Marketing, Lic. En Publicidad, Lic. en Comunicaciones, Ingeniería Industrial, Lic. Administración de Empresas, o afines (no excluyente). EXPERIENCIA: Preferentemente de 2 años o más en un puesto similar.
DISPONIBILIDAD HORARIA: Full Time. DISPONIBILIDAD PARA VIAJAR: No.
CONOCIMIENTOS ESPECÍFICOS: Deseable manejo avanzado de Herramientas Office.Deseable manejo avanzado de Redes Sociales y Marketing Online.Deseable manejo de Conocimientos Informáticos de Sistemas Operativos, Paquetes Integrados y Herramientas de Gestión.Deseable manejo avanzado de Google Ads, Analytics y Facebook Ads.
RESPONSABILIDADES
Analizar, elaborar, actualizar, seguir y controlar Indicadores de la estrategia de marketing digital, de acuerdo con los objetivos fijados, a fin de brindar herramientas de control, monitoreo y toma de decisiones.
Desarrollar, ejecutar y monitorear las campañas digitales, de acuerdo con prácticas y procedimientos preestablecidos, con el objetivo de impulsar las ventas y la promoción de los productos a través de internet.
Gestionar y ejecutar las estrategias de E-Commerce y Marketing Digital, de acuerdo con los objetivos fijados por el sector, a fin de incrementar las ventas.
Efectuar seguimiento, análisis y evaluación de las tendencias de mercado en marketing digital e E-Commerce, de acuerdo con prácticas y procedimientos prestablecidos, con el propósito de actualizar las estrategias de marketing de la compañía.
Gestionar y dar seguimiento al presupuesto asignado, de acuerdo con los objetivos fijados, a fin de proyectar y administrar egresos y analizar desvíos.
Desarrollar, actualizar, monitorear y medir la estrategia de e-mail marketing y los sitios web de la compañía, de acuerdo con los objetivos fijados, con el propósito de generar un canal de promoción que permita incrementar las ventas.

Enviar CVs x mail a: carlosortego@competenciamkt.com.ar

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